Overstrand Creative City of Gastronomy present at Phetchaburi Exchange of Knowledge

Overstrand Creative City of Gastronomy present at Phetchaburi Exchange of Knowledge

The Overstrand Hermanus joined representatives from the Prince of Songkla University and Sukhothai and Phuket in the programme presented by the Phetchaburi Province to share views and strategies for sustainable development goals of members to the UNESCO Creative Cities Network (UCCN).  Member cities benefit from the international recognition for gastronomic innovation and authentic product development.  It creates more opportunities to locals to generate an income.

Challenges presented focussed on the impact of Covid-19 on tourism and the recovery that needs to be navigated.  Tatiyaporn Jarumaneerat of the Prince of Songkla University presented a number of interesting ideas to stimulate creativity in gastronomy including:

  • working with a celebrity chef to design recipes using local produce under the concept “local to table”, 
  • training locals to cook these recipes,
  • sharing stories about local products,
  • food photography workshops for marketing.